Find where your business is losing customers.

Take the free Revenue Leak Audit to see where leads, visibility and follow-up may be costing your business revenue.

Take the free auditSee how it works

Diagnose + direct

ARIZN Advisory

Know what to fix next

  • Where leads, quotes and appointments actually stop moving
  • What the delay is costing, in money and in capacity
  • What should be automated, and what should stay human
  • The order to fix it in, so one change does not undo another
A decisionNot a deck. The next thing to change, and why it is first.
Start with the diagnostic
  1. Understand the business
  2. Direct it
  3. Coordinate it
  4. Fix what is costing most

One engagement, in that order. You do not have to know which part you need.

An anonymized local search visibility heatmap before optimization
Before
An anonymized local search visibility heatmap after optimization
Later

Local visibility

This map shows where a business appears in Google searches nearby. Each circle is a search location, and the number is the business's position on Google — 1 is best. Green means it is easier to find; red means it ranks lower. The map shows how visibility can change.

Example heatmap · results vary by market

ARIZN Local Visibility

Be the business customers find nearby.

Customers are already searching. Red zones mean your business is buried; green zones mean it is becoming visible. If a nearby competitor appears first, the loss happens before anyone calls. ARIZN improves the information, proof and consistency that shape that decision.

  • Google Business Profile optimization
  • Services, categories and business information
  • Photos and posts
  • Reviews and responses
  • Local search FAQs
  • Map visibility monitoring
  • Clear monthly reporting

Visibility and ranking results vary based on competition, location, category and ongoing optimization.

EXPLORE LOCAL VISIBILITY →

Free Revenue Leak Audit

Your business does not always need more leads. It may be losing the ones it already has.

The audit looks at the moments between being found, being contacted and becoming a customer — then points to the practical next step.

  1. 01

    Can customers find you?

    Google Maps visibility, reviews, business information, local search presence and nearby competitors.

  2. 02

    What happens when they contact you?

    Slow replies, unanswered conversations, unclear service information and leads that cool off before the team responds.

  3. 03

    What should be fixed first?

    A practical next step based on where the business is losing the most opportunity.

Find your revenue leaks

From diagnosis to infrastructure

Fix the leak before adding more noise.

When the audit points to visibility or response, ARIZN turns the finding into a clearer operating system for the business.

ARIZN RECEPTIONISTCONNECTED
I'm looking for a massage. Which areas do you specialize in?
Which area would you like to focus on?
My lower back and shoulders.
A deep tissue massage may be a good fit for that. I can share the service details and direct you to the team for availability.

ARIZN Receptionist

Every customer gets a natural next step.

ARIZN Receptionist helps businesses respond to customer conversations with natural, clear and approved information across connected channels.

  • Handles WhatsApp, Instagram, SMS and connected channels
  • Understands customer intent and language
  • Uses approved business information
  • Explains services, pricing and options clearly
  • Helps move the conversation forward
  • Escalates sensitive or complex cases to a person
  • Keeps conversations organized in the CRM

Understands the request → Uses approved information → Directs the next step

Find where leads go cold

None of this is a software problem yet.

It is a coordination problem. And it usually looks completely normal until the business gets busy.

An owner taking a call at a desk while writing the details on a pad

01

It lives in your head

You are the integration between the phone, the calendar, the estimates and the crew. Nothing breaks while you are paying attention, which is the problem.

A customer list on screen, a separate desk phone, and the same details copied into a paper notebook

02

Software that does not talk

The calendar does not know what the inbox knows. Somebody re-types the same customer into a third place, and one of the three is wrong.

A handwritten notebook and sticky notes beside a desk phone

03

Follow-up by memory

The quote from last Tuesday, the patient who cancelled, the customer who was happy. All of it depends on somebody remembering on the right day.

A busy office mid-shift with staff on calls, paperwork and people moving between desks

04

Growth makes it worse

More work should mean more profit. Instead each new customer adds another thing to hold in mind, and the busiest week is the one where things get dropped.

Yan leading a working session with a client team around a table

Before we build anything

We understand the business first.Then we decide what should change.

Most businesses don't need another piece of software. They need someone to understand why the operation keeps depending on people remembering what happens next.

We sit down with the owner and the team, understand how customers move through the business, identify where revenue, time and information are being lost, and decide what actually needs to change.

The work before the build

Before automation comes a decision.

What should we fix first?

  1. 01

    Understand

    • Where does the customer come from?
    • Where does the lead go?
    • Who answers?
    • Who follows up?
    • Where is the information stored?
  2. 02

    Find the leak

    • Missed calls.
    • Unanswered leads.
    • No-shows.
    • Estimates nobody follows up on.
    • Customers nobody asks for reviews.
    • Processes only one employee understands.
  3. 03

    Decide

    • Some problems need a better process.
    • Some need systems connected.
    • Some need automation.
    • Some need better visibility.
    • Some need nothing more than changing the way the team works.
  4. 04

    Build

    • Only then does ARIZN implement the infrastructure.

We don't automate businesses.We make businesses run better.

Automation is one of the tools.

Running on ARIZN today

Built around the business. Not the industry.

Spas, restaurants, jewellery, distribution. The businesses are different. The work starts the same way — understand how the business actually runs, then find what it is losing.

  • Rio Cali Beauty Spa logo

    Rio Cali Beauty Spa

    Beauty & Wellness

  • Lubia SPA

    Lubia SPA

    Beauty & Wellness

  • Bomberry

    Bomberry

    Açaí Shop / Food & Beverage

  • Viva Açaí logo

    Viva Açaí

    Açaí Distribution

  • Ricardo Augusto Jewelry logo

    Ricardo Augusto Jewelry

    Jewelry / Retail

  • Prime Flavor BBQ logo

    Prime Flavor BBQ

    Restaurant / Food Service

  • Neo Peptide USA logo

    Neo Peptide USA

    Wellness / E-commerce

Beauty & Wellness

The treatment room isn't the problem.What happens around it is.

  1. 01

    Ad

    Someone sees the spa on Instagram or through paid advertising.

  2. 02

    Lead

    They submit a form, send a DM or call.

  3. 03

    Booking

    Someone needs to respond while the lead is still interested.

  4. 04

    Appointment

    The customer needs to remember and show up.

  5. 05

    Experience

    The staff delivers the actual service.

  6. 06

    Follow-up

    Someone asks for the review, encourages another visit, or reconnects later.

The treatment may take 60 minutes. The customer relationship lasts much longer.

  • Lead never answered

    Paid for the click. Lost the customer before the conversation.

  • Cancelled appointment

    The slot disappears unless someone has time to refill it.

  • Customer leaves happy

    Nobody asks for the review while the experience is fresh.

  • Customer never returns

    The business already paid to acquire them once.

None of these problems happen inside the treatment room. But all of them affect revenue.

What we build depends on what we find.

Sometimes the leak is the phone. Sometimes it is follow-up. Sometimes the systems simply don't know what each other knows.

  1. Calls are being lostAI Receptionist
  2. Happy customers disappearReview System
  3. Appointments become empty inventoryNo-Show Prevention
  4. Estimates sit untouchedQuote Recovery
  5. Leads exist in three placesSystems Integration
  6. The owner cannot see what is happeningBusiness Intelligence

AI Receptionist

24/7 · Voice + SMS

You were under a sink when it rang. The caller did not leave a message, they called the next name on the list. This responds with approved information, clarifies the request and directs the next step.

The conversation answeredClear enough for the next step

Review Agent

Google · Automatic

Happy customers rarely think to post about it. Ask the day the work is done, while they still like you, and nudge the ones who meant to and didn't.

Asked at the right momentNot three weeks later, when they have forgotten

No-Show Prevention

Dental · Reminders

An empty chair costs the same as a full one. Confirm before the day, and the people who were going to cancel say so early enough for you to refill it.

An empty slotIs inventory that expires at closing time

Quote Recovery

Follow-up

The estimate you already sent is the cheapest sale you have left. It went quiet because nobody had time to chase it, not because they said no.

Already-won workSitting idle in a sent folder

Self-Order Kiosk

Restaurants · Upsell

Your kitchen capacity is worthless if the queue is stuck at the register. Every customer gets asked about the drink and the side, every single time.

Your busiest hourShould be your most profitable one

Referral Agent

Word of mouth

The customer who was happiest is the one most likely to hand you the next job, and the least likely to be asked. Ask at the moment they would say yes.

The next jobComes from the last one, if anybody asks

Website + Google Profile

SEO · Local

Somebody in your zip code is searching right now. Either they find you or they find the shop two blocks over. Unglamorous, and usually the first thing broken.

Being findableBefore any of the rest of this matters

Custom Automation

Built to fit

The thing your business does that no product covers. The spreadsheet somebody maintains by hand, the hand-off that always slips, the report you rebuild every month.

The part nobody sellsBecause it only exists in your business

Illustrative operational scenario. Actual results vary by call volume, close rate, service value and availability.

The ARIZN kitchen display showing a live order: picanha, Guaraná Antarctica and cheese bread, with hold and start controls

Not a mockup

This is Prime Flavor's kitchen at 9pm.

Ticket #543, fourteen seconds old. Picanha mal passado, garlic sauce, add garlic bread. A Guaraná. Cheese bread with barbecue.

Nobody typed any of that. The customer picked it on the kiosk, the kiosk asked about the garlic bread and the drink because it always asks, and the ticket went to the kitchen without a cashier in the middle. That is the entire pitch.

Real screen from a live install. The menu is theirs.

Same leak, different trade.

A missed call at an HVAC company, a cancelled facial and an estimate nobody chased are the same problem wearing different clothes. The figures below come from our own articles, linked underneath the chart further down.

An HVAC technician working on equipment with both hands occupied

HVAC

Hands occupiedThe phone rings from inside an attic in August.Read the breakdown
A plumber working on a repair inside a property

Plumbing

Emergency nowWhoever answers first gets the job. Nobody calls back twice.
An electrician working on a panel

Electrical

After hoursThe call that matters most arrives when the office is closed.
A treatment room prepared for an appointment that will not arrive

Beauty & Wellness

A cancelled slotBooked from an ad, cancelled by text, and never refilled.
A mechanic working beside a vehicle in a busy shop

Auto Repair

Estimate sentApproved work sitting idle because nobody chased it.Read the breakdown
A dental treatment room with the chair prepared and empty

Dental

An empty chairInventory that expires at closing time and cannot be resold.Read the breakdown
A restaurant counter during a busy service period

Restaurants

Queue, not kitchenCapacity is worthless if people are stuck waiting to order.Read the breakdown

What a big company actually has

The advantage was never better people.

It was better infrastructure.

A large company runs on infrastructure: sales, marketing, service, operations and management each held up by something other than a person's memory. That is the whole gap. It is not talent, and it is not effort.

01

One process

Somebody does the thing, the same way, most of the time. It works until that person is busy.

02

Connected systems

The phone knows the calendar. The calendar knows the customer. Nobody re-types anything.

03

Functions that behave like departments

Follow-up happens whether or not anyone remembers. Reviews get asked for. Estimates get chased.

04

A business you can see

One view of what happened, what matters and what needs a person today. That is the part owners never get.

The difference is infrastructure

Your small business.With big company infrastructure.

People stay where judgement, skill and relationships decide the outcome. Systems take the parts that only ever needed somebody to remember.

Take the free audit

A local business with 40 missed calls a week is leaving

$91,000

on the table every year. Not to competition, not to pricing — to a phone that rang while everyone was already on a job.

Find your number

Illustrative scenario: 40 missed calls per week, $220 average customer value, recovering 20%. Actual results vary.

An example, not a claim.

This is a simple model using example inputs: missed calls per week, average customer value and weeks in a year.

  1. 40Example missed calls per week
  2. $220Example average customer value
  3. 52Weeks
$457,600A year of calls that went unanswered

Recover just 20%

$91,520

An illustrative model, not a forecast and not a measured result. The inputs are the ones to argue with: a shop taking ten missed calls a week, or closing at $90, gets a different number.

What the same leak can cost across different trades.

  1. HVAC$52.5K
  2. Auto Repair$52.5K
  3. Electrical$49.9K
  4. Plumbing$43.8K

Figures as published on /hvac, /auto-repair and the plumbing and electrical articles. Each is a modelled scenario, not a measured average.

Built by people who stay close to the business.

The same people who understand the problem stay involved in designing the solution.

Pedro Arita, Founder — Systems & Strategy

Pedro Arita

Founder — Systems & Strategy

Pedro turns operational problems into systems. He maps how the business works, identifies where information and revenue are getting lost, and designs the infrastructure that connects it.

Yan, Co-founder — Business & Growth

Yan

Co-founder — Business & Growth

Yan works directly with owners and teams to understand how the business operates, where growth is getting stuck, and what should change before anything gets built.

What we see in the field.

Practical breakdowns of missed calls, no-shows, follow-up, reviews and revenue leaks across local businesses.

HVAC

How HVAC Companies Get More Google Reviews (Without Asking Awkwardly)

Read article Auto Repair

The $52,500 Mistake Every Auto Repair Shop Makes With Missed Calls

Read article Dental

Why Dental Patients No-Show (And How to Stop It With One Text)

Read article Plumbing

Plumber Missed Calls: Recover $43,750 a Year in Lost Jobs

Read article Electrical

Electrician Missed Calls: The $49K Problem

Read article Plumbing

Plumbing Lead Response Time: The 78% Close Rate

Read article
See all articles

Start with what is costing your business most.

Start with what is costing your business most.

Take the free Revenue Leak Audit and see where customers, time and revenue may be getting lost.

Take the free auditSee how it works